Winnie Harlow’s New Beauty Brand Caters To All Skin Types

March 2nd, 2022 | ELLE

Winnie Harlow’s New Beauty Brand Caters To All Skin Types

MIAMI, March 2, 2022 /ELLE/ -- “Sunscreen and skincare have always had such a strong force in my life.”

No matter how extensive or streamlined your skincare routine, the most important and not-to-be-missed step is wearing sunscreen. Every. Single. Day. Skin tone and type aside, protecting your exterior from harmful sun rays is an absolute must. But it’s no secret that finding formulas that don’t look like a chalky mess isn’t always the easiest task. If you have sensitive skin and need to avoid certain ingredients, the struggle gets even more real. All of the above is precisely why model Winnie Harlow is dedicating her new beauty brand to foolproof suncare.

Cay Skin, Harlow’s SPF-centric line, was birthed from her personal experiences with sunscreen. “I remember being in Jamaica and my dad slathering sunscreen on me with his rough hands and it leaving a blue color to my skin,” she recalls. It was those days at the beach where her earliest memories of wearing sunscreen reside. And since then, applying protective lotion has been a no-brainer practice in her daily routine. “Sunscreen and skincare have always had such a strong force in my life.”

A combination of summers in the Caribbean, living with the autoimmune disorder and skin condition vitiligo, and a sunburn that left her needing medical attention is what led Harlow to create Cay Skin. The four-product range includes both mineral and chemical face sunscreens, body oil with SPF 30, and a sunscreen-laced lip balm. The formulas also tap ingredients from her family roots in Jamaica, like sea moss and hydrating tropical plant nectar.

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